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Thursday 10 March 2011
Radio Trailer - Analysis
This is a radio trailer for David Tennant’s final episode in BBC1's Doctor who series. It was played on well known radio stations and helped produce a large audience for the final episode. It lasts 38 seconds and contains several common elements of radio trailers, these are;
Quotes from the show
Information of the show (where it’s shown, the times, and the date)
Music
Voiceovers
As soon as the advert the BBC jingle is played with a female voiceover telling you the date the show is been broadcasted “On new year’s day” and the channel it is on “On BBC one”. This straight away tells the audience when it is on, and telling the audience what channel it is on, pulling in more of an audience as they will know when it’s on and audiences that like BBC programmes.
On the advert it continues with quotes from the show, ones that draw in the audience like, “it’s the time lord” this will make the listener want to know what’s happened to him, or what’s going to happen to him. Also by referring to this character by ‘The Time Lord’ it hints at what the show is, and also what genre the show is, and could bring in audience who like the Sci-fi genre, as Doctor who is in the Sci-fi genre.
All throughout the piece non-diegetic music, in minor key, is played, it starts off quiet and low but as the advert continues, it gets louder and more drum beats are included creating more suspense as dramatic quotes are used from the show.
All of the quotes from the show are from male characters and even a few are from the Doctor himself. The female voice over from the beginning, is heard again throughout “The 10th Doctors final chapter” this give the audience some more information about what’s going to happen in the show, but also the line is dramatic and causes suspense, making a listener wanting to find out what happens to him.
As with most radio trailers they end with the main information about the show. The same female voice gives information about where the show can be seen and at what time. The music never stops, getting louder and more intense as the voice over speaks, also in the background there are still quotes from the show, making the ending more dramatic than the rest of the trailer, and this would make the listener want to watch it more, as the show seems to be full of drama and suspense.
Radio's can only project sound to their audiences, so therefore radio trailers have to engross a lot of interesting and captivating sounds. This trailer does this effectively as it uses voices, music and sound effects from the show. These make the trailer more interesting and appealing to listen to and will therefore help produce a larger audience.
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